Attributes of Companies you DON’T
Want to Buy
There
are no "rules of thumb" in the pursuit of companies to
buy. Each purchase opportunity has to stand on its own merits.
There
are, however, attributes of acquisition candidates that
need
to be defined for what they really are before additional,
limited
resources are put at risk in a potential deal. It is
absolutely
critical for any proactive business buyer to
understand,
consider and deal with specific business
characteristics
that add unnecessary financial risk to the
investment
opportunity at hand.
The
purpose of this article is to highlight characteristics of
acquisition
candidates that you should consider absolute "deal
killers".
These are brought to your attention because it is
very
common and natural to get so far down the due diligence
trail
on a company you have worked so hard to find, that IS
for
sale, that is right in your industry "comfort zone" and
not
see the inevitable financial disaster looming down the
road
because you became "blind" to what the future business
potential
will be, versus the potential of what you think it
could
be!
Buying Quality Businesses is a “Number’s Game”
There
is a direct relationship between perceived value of
something
that is in very limited supply and the time and
effort
you have invested to find it. Quality businesses, with
extraordinary
growth potential, that are for sale, are like
the
proverbial "Diamond in the rough" or "Needle in the
haystack"
analogies . it takes removal of tons of dirt and
mounds
of hay to find what you seek!
In
any proactive business acquisition pursuit, a seasoned
business
buyer will tell you that finding viable companies
that
can be purchased for reasonable terms is a "number's
game".
Thousands of company candidates, that lead to hundreds
of
contacts, which lead to ten's of acquisition conversations,
that
hopefully lead to one company purchase!
Going
into any business acquisition effort, knowing what it
takes
to find and eventually secure a business purchase deal
has
a dramatic affect on the definition and your eventual
allegiance
to your business purchase criteria. If your
purchase
criteria are too "tight" and your commitment too
rigid
to that criteria, you may quickly feel you'll never find
your
"ideal" company to buy!
Absolutely,
Unquestionably, No Brainer, "Deal Killers"
Attempting
to find and qualify businesses to buy is an
iterative
and complex process. Each opportunity eventually
stands
on its own merits and purchase compromises will prevail
because
it is unrealistic to think you will find the exact,
"perfect"
acquisition opportunity. There are, however,
business
attributes, like these listed below, that are best
left
with the current company owners:
·
The
sellers have previously terminated two or more purchase
contracts
·
The
current business owners have no clear, compelling
reason to sell
·
The
sellers cannot provide basic financial information
·
The
business is completely dependent on one key employee
·
The
seller will not provide any form of "earn-out" based on
future company performance
·
The
business relies on limited natural resources to produce
its product or service
·
Improper
application of the company's product/ service =
major $ liability
·
The
company has not been profitable for the last 3 years
·
Pending
significant legislation possibly impairs future
growth
·
Key
personnel will not sign employment contracts or non-
compete's
·
Payment
on acquisition debt exceeds 50% of after-tax
profits
·
There
is an insufficient pool of labor or talent to grow
the business
·
There
is no technical or knowledge barrier to entry for the
targeted business niche
·
Key
patents are about to expire
·
Only
one supplier can provide a key product/ service
ingredient
·
One
customer equals greater than 20% of total annual sales
revenues
·
A
viable competitor offers ALL the products and services
your customers need
·
There
is no customer purchase loyalty
·
The
overall demographics of your targeted market(s) are
negative
·
Extraordinary
product/ service warranties are firmly
established within the industry
·
The
product must be manufactured overseas to effectively
compete
·
Targeted,
primary markets have had no growth the last three
years
·
There
is existing or pending, noteworthy legal encumbrances
against the company
·
You
determine the current business owner lies to you about
"small" details
Assuming
you have clearly defined and documented your critical
Business
purchase criteria well in advance to starting your
business
acquisition program, you will often start to
compromise
your purchase criteria as you continue to invest
more
time and money to find your "ideal" acquisition
candidate.
This is a "cardinal sin" in merger and acquisition
pursuits.
Compromising your purchase criteria is natural
tendency,
but ultimately a fatal mistake!
The
importance of defining, understanding and truly committing
to
your critical company attributes is most important during
these
frustrating times. The most effective business buyers
are
disciplined business buyers. They are those who can
decisively
deal with uncovered negative company attributes and
immediately
move on to the next purchase opportunity
About
the Author:
Mark Smock
is President of www.business-buyer-directory.com,
the
FIRST international business buyer directory of its kind.
Business
Buyer Directory provides a non-traditional means for
proactive
business buyers to locate businesses for sale
worldwide
that meet their exact registered purchase criteria.
To learn more about buying a business, check out our online DVD course:
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